Introduction
Originally developed in the early '90s but released much later, Zupapa! is a whimsical single-screen arcade platformer developed by Face and published by SNK for the Neo Geo MVS in 2001. Despite its late release near the end of the arcade era, the game stood out for its colorful visuals, childlike energy, and clever enemy-clearing mechanic involving small sidekicks called "Zooks."

Development and History
- Developer: Face
- Publisher: SNK
- Release Date: September 2001 (Arcade)
- Platform: Neo Geo MVS
Zupapa! was developed by Face, a lesser-known Japanese company that had previously collaborated with SNK on arcade titles. Although the game was completed much earlier (around 1994), it wasn’t released until 2001 — after SNK had filed for bankruptcy and was in its final months under its original ownership.
Its release was likely part of SNK’s attempt to bolster the Neo Geo library with light, accessible titles. The game shows clear influences from classics like Snow Bros. and Bubble Bobble.

Gameplay Video
Gameplay and Mechanics
In Zupapa!, players control the titular star-headed hero through dozens of single-screen levels filled with enemies and environmental hazards.
Core gameplay features:
- Toss small creatures called Zooks at enemies to cover them
- Once fully covered, enemies can be destroyed with a single hit — triggering chain reactions
- Collect power-ups, stars, and bombs to increase attack power and score
- Time limit adds pressure — if too slow, a deadly flame chases the player
- Two-player co-op mode available
The game features six themed worlds, each ending in a boss fight. Its bright colors, upbeat soundtrack, and chaotic combo-based gameplay make it ideal for casual play.

Cultural Impact and Legacy
- Known as a late hidden gem in the Neo Geo arcade library
- Gained cult status after its inclusion in Neo Geo emulation collections
- Appreciated for its family-friendly aesthetic in contrast to SNK’s more mature fighting games
- Often compared to Snow Bros., Bubble Bobble, and Tumblepop in style and structure

Fun Facts
- Despite its 2001 release, ROM builds and test units confirm development finished in the mid-'90s
- Face, the developer, also worked on Gururin, another Neo Geo puzzle/platform hybrid
- Zooks change color as they pile up on enemies, adding visual feedback to combo potential
- One of the final officially published games for the Neo Geo MVS platform

Conclusion
Zupapa! may have arrived late to the arcade scene, but it carries the charm and mechanical tightness of earlier platforming classics. With bright visuals, cooperative chaos, and a delightfully strange world, it's a reminder that even late-era arcade releases can deliver timeless fun. Its cult following continues to grow among collectors and Neo Geo fans alike.